Job Description

At We360.ai, we're redefining work dynamics withour cloud-based employee productivity software. Imagine a workplace whereinsights into your work environment empower you, regardless of your location.That's what we offer—a revolutionary suite of features designed to help youunderstand, track, analyze, and enhance your performance.We're a mission-driventeam dedicated to shaping the future of work. As we grow, we're seekingpassionate individuals who share our vision. If you're enthusiastic aboutbuilding solutions for the evolving workplace, we want to hear from you. Joinus in revolutionizing work, where real-time intelligence and cutting-edge AImeet to empower employees, no matter where they are.

Position Overview

We are seeking a talented and creative Content Writer to join our team. As a Content Writer, you will play a crucial role in developing high-quality, engaging, and relevant content for various digital platforms. Your writing will help drive our brand's online presence, attract and engage our target audience, and ultimately contribute to our overall marketing and communication goals.

Key Responsibilities

1. Content Creation: Produce well-researched and compelling content, including blog posts, articles, website copy, social media posts, email campaigns, product descriptions, and more, while adhering to brand guidelines and maintaining     consistency in tone and style.
2. Research: Conduct thorough research on industry-related topics, staying up-to-date with current trends, news, and developments to ensure content accuracy and relevance.
3. Content Planning: Collaborate with the marketing team to develop content strategies and editorial calendars that align with business objectives, target audience preferences, and SEO goals.
4. SEO Optimization: Optimize content for search engines by incorporating relevant keywords, meta descriptions, and other SEO best practices to improve organic search visibility.
5. Editing and Proofreading: Review and edit your own work for grammar, spelling, punctuation, clarity, and style. Ensure content is error-free and maintains a high level of quality.
6. Content Distribution: Work with the marketing team to effectively distribute content across various platforms, including social media, websites, email newsletters, and more, to maximize reach and engagement.
7. Content Performance Analysis: Monitor and analyze the performance of content using relevant analytics tools. Use insights to refine content strategies and improve future content creation.
8. Collaboration: Collaborate with other team members, such as designers, marketers, and subject matter experts, to gather insights and create comprehensive and impactful content.

Qualifications and Skills

• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field (or equivalent experience).
• Proven experience as a content writer, with a strong portfolio showcasing diverse writing styles and topics.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Familiarity with SEO best practices and the ability to incorporate keywords effectively.
• Proficiency in using content management systems (CMS) and basic understanding of HTML/CSS.
• Strong research skills and the ability to distill complex information into easily understandable content.
• Creativity and a willingness to think outside the box to produce fresh and engaging content.
• Strong organizational and time-management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
• Good interpersonal skills and the ability to collaborate effectively within a team.
• Knowledge of social media platforms and trends.