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Senior Copywriter

Job Description

Kodekloud is a L&D platform built for tech professionals that has successfully helped over one million people across the world scale their Devops careers since 2020! 

Founded by instructor, Mumshad Mannambeth, with the sole purpose of filling an important gap in the upskilling/reskilling/training domain that currently exists especially in the tech space. By providing a unique learning infrastructure - curated learning paths, interactive lab environments, uptodate content, peer community - the purpose is to help tech professionals around the globe stay ahead of the curve in this highly dynamic space where new technologies are emerging/changing frequently. 

Kodekloud’s vision is to make best-in-class Devops education and training accessible to every learner who can benefit from it. And this is being made possible by the talented, driven, innovative and globally dispersed teams at Kodekloud! 

The Role:

The ideal candidate will possess exceptional writing skills, a strong understanding of marketing principles, and the ability to manage multiple projects simultaneously. As the Manager Copywriter, you will oversee the creation of compelling, persuasive, and innovative copy that effectively communicates our brand message across various channels. You will collaborate with the marketing team to develop content strategies and ensure consistency in our brand voice.

Key Responsibilities:

Content Strategy and Development:

  • Manage the copywriting workflow, assigning tasks, setting deadlines, and ensuring timely delivery of projects
  • Develop and execute content strategies that align with marketing objectives and drive engagement and conversions
  • Create compelling, clear, and persuasive copy for a variety of marketing materials including website content, blog posts, email campaigns, social media posts, advertisements, and more
  • Collaborate with the design team to ensure cohesive and visually appealing content

Brand Consistency:

  • Maintain and enforce the brand voice and tone across all written communications
  • Ensure all copy is aligned with the company’s brand guidelines and marketing goals

Market Research and Analysis:

  • Conduct research to understand target audiences, industry trends, and competitor activities
  • Use insights from research to inform and improve copywriting strategies

Project Management:

  • Oversee multiple projects simultaneously, ensuring all content is delivered on time and meets the highest quality standards
  • Work closely with the marketing team to prioritize projects and allocate resources effectively

Required Qualifications:

Education:

  • Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

Experience:

  • Minimum of 5 years of professional copywriting experience, preferably in a managerial role
  • Proven track record of producing high-quality content across various channels
  • Experience in developing and executing content strategies

Skills:

  • Exceptional writing, editing, and proofreading skills
  • Strong understanding of marketing principles and techniques
  • Excellent leadership and team management abilities
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Proficiency in using content management systems (CMS) and other relevant software
  • Strong research and analytical skills

Preferred Qualifications:

  • Experience in digital marketing and SEO best practices
  • Familiarity with content marketing and social media strategies
  • Experience in B2B and B2C marketing

Skills

  • Content Management Systems (CMS)
  • Proofreading
  • Digital Marketing Media
  • B2B
  • B2C
  • Social Media Management
  • Writing
  • Editing

Education

  • Master's Degree
  • Bachelor's Degree

Job Information

Job Posted Date

Sep 23, 2024

Experience

5-10 Years

Compensation (Annual in Lacs)

₹ Market Standard

Work Type

Permanent

Type Of Work

8 hour shift

Category

Information Technology

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