Job Description

About Codeproof Technologies Inc.

Codeproof Technologies (https://codeproof.com) is a fast-growing cybersecurity software company headquartered in Silicon Valley. Our SaaS platform helps businesses secure, deploy, and manage mobile applications and data across devices, including smartphones, tablets, computers and IoT devices. We’re trusted by major carriers like T-Mobile, AT&T, and Verizon Wireless to deliver cutting-edge solutions.

We are looking for a Product Marketing Specialist to join our team in Bangalore, India. This hybrid-working role will focus on improving the visibility, branding, and market positioning of our flagship product, Codeproof Cyber Device Manager®. You will play a critical role in growing our online presence, driving engagement, and ensuring product marketing strategies align with company goals.

Key Responsibilities:

• Develop and execute product marketing strategies to boost brand awareness and lead generation.
• Optimize SEO strategies to improve organic search rankings and increase web traffic.
• Create compelling content and campaigns for social media, blogs, newsletters, and other digital channels.
• ·Manage and improve the company's branding across various platforms, ensuring consistency in messaging and design.
• Collaborate with the sales team to create marketing materials that effectively communicate the product’s value to target audiences.
• Monitor and analyze key metrics related to web traffic, lead generation, and marketing campaign performance, providing regular reports to leadership.
• Stay up-to-date with the latest trends in digital marketing, branding, and SEO.
• Lead digital outreach efforts, including partnerships, influencer marketing, and link-building initiatives to boost Codeproof’s visibility.
• Support the execution of webinars, email marketing campaigns, and other promotional activities.

Qualifications:

• 2-3 years of experience in digital marketing, SEO, and product marketing.
• Experience with marketing enterprise SaaS products is a plus.
• Strong understanding of SEO best practices, keyword optimization, and Google Analytics.
• Excellent content creation and copywriting skills, with a focus on digital platforms.
• Experience with tools like HubSpot, SEMrush, or similar CRM and SEO tools.
• Ability to work independently and thrive in a fast-paced environment.
• Strong communication and collaboration skills.

We offer a competitive compensation package based on experience and skillset.